TULU is revolutionizing the way people live by achieving a total understanding of their needs and behaviors. Our mission is to build the worlds most powerful product access and usage platform, driving smarter, more efficient, and sustainable consumption.
Our IoT-powered, in-building smart units provide on-demand access to everything from vacuums and projectors to e-scooters, VR headsets, and everyday essentials complemented by usage-based data and AI-driven insights that personalize experiences.
Backed by $40M+ in funding, we are a post-Series A global company operating in 60+ cities across North America and Europe. We partner with the worlds largest landlords and brands, serving 250,000+ households and every 10 seconds, someone around the globe is using TULU.
TULU is experiencing tremendous growth and entering its next phase. Were looking for a strategic and operationally minded VP Marketing to lead all aspects of TULUs B2B and B2C marketing for both landlords and consumers.
As VP Marketing, you will own the end-to-end strategy and execution of our go-to-market engine: accelerating top-of-funnel growth with high-quality leads, strengthening our brand with landlords, and increasing adoption and engagement across our expanding resident base.
This role spans the full ecosystem For landlords: You will lead conferences, SEO, PR, paid search, referrals, and innovative initiatives that amplify our presence. For residents: You will own the strategy, tools, and experiments that accelerate user acquisition, activation, and engagementblending digital and physical tactics.
This is a senior leadership role. You will work closely with the CEO, participate in board meetings, and build and lead a global, high-performance marketing team. Your impact will be direct and measurablefueling TULUs rapid expansion and advancing our mission of enabling smarter, more sustainable living.
You are hungry, tech?savvy, creative, and results?driven a true hustler with strong ownership and determination to get things done. You thrive in fast?paced, high?performance, high?growth environments and are passionate about building, executing, and optimizing marketing strategies for revolutionary, real?world businesses.
Were looking for people with a strong sense of agencyoverachievers who want to achieve great things in life. Those who thrive on big challenges, hard work, bold responsibilities, and purpose?driven teamwork. People who see failure not as an end, but as a step toward learning and growth.
If thats the kind of environment youre looking for, applying to TULU could be the best first step in your journey.
This position is based in our New York City headquarters.
Our annual OTE range for this role is $210,000 $250,000. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.
TULU is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic.
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